Petros LYTRIVIS

Petros LYTRIVIS

Chief Digital Officer (CDO), BGM OMD

Petros Lytrivis is a Digital Marketing Expert with a passion for the dynamics of the digital ecosystem and technology. With nearly a decade of experience, he leads the Digital and Programmatic Services at BGM OMD as Chief Digital Officer, creating and executing successful campaigns for multinational and local clients.

He focuses on measurable results, data analysis, and motivating his team to consistently exceed its goals. He holds an MSc and MA in Strategic Entrepreneurship and Strategic Advertising from the United Kingdom, and he recently completed his MBA at ALBA. In his free time, he enjoys running and is a marathon runner, believing in continuously challenging himself by often stepping outside his comfort zone.